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Our Capabilities


All the sizzle with none of the fat.

Positive Brand is a small ad agency with big ideas for clients of all sizes. Our small size is a huge benefit to our clients. It reduces the layers of communication. Our clients talk directly with the people responsible for getting work done so we move faster and communication is clearer.

Our small size also reduces unnecessary cost. Our overhead is very low. Our client’s fees go to paying for service — not office space, furniture, or equipment. And our commitment to staying small means that we are fiercely dedicated to only a small number of select clients. We are based in Brooklyn but we serve clients in New York City, Orlando, Denver, Dallas, Las Vegas, and Los Angeles.


Creative Partnership


Hedi Fard is an internationally accomplished artist and entrepreneur. She began her marketing career at HCIAA, Tehran’s leading advertising and public relations firm. At the same time, Hedi started her own art and design business creating commissioned art installations across the globe in places like New Zealand, Dubai, Tehran, and Texas.

It was in Texas where Hedi first began collaborating with Mike Heronime. Mike began his marketing career as an art director and copywriter for BBDO and DDB, two of the largest ad agencies in the world. Mike’s work has been honored by the New York Festivals, The London International Awards, SXSW in Austin and the Cannes Lions in France just to name a few.

Through their collaborations, it became obvious to both that their diverse backgrounds and complementary talents had one thing in common — a powerful positive perspective. And with unflappable optimism (something in great demand today), they set out on a mission to uplift clients’ brands, elevate their message, and launch their marketing in a positive direction.


Our Team